Imitation is the sincerest form of flattery

Joel Friedlaender·

We have made a few posts lately about people being overly inspired by Cliniko. I was just ready to let the topic rest when I came across one more that is too good not to share. I think it’s fair to say we have our winner.

See if you can detect any similarities between these two websites… or maybe it’s just me? maybe I’m too close to the design and I see similarities that aren’t really there? You be the judge.

On the left is our Cliniko website, on the right is a company called Servehare, now defunct.

Homepage comparison of Cliniko and a competitor that looks pretty much the same.
Competitor's website tour page almost identical like Cliniko's tour page.
Competitor's customer page almost identical like Cliniko's customer page.
Competitor's contact page almost identical to Cliniko's contact page.

We really should get in touch and have them take it down… I just can’t help but be curious and see what else they do with it.

Author information

Joel Friedlaender is the founder of Cliniko. He writes about productivity, team-work, and how we do things differently. Follow him on Twitter at @jfriedlaender.

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